The example shown was part nationwide TV Advertisement campaign that ran alongside the Great British Bake Off and our creative treatment reflected that. As well as showing on TVs nationwide it also ran online where it gained over 400k views on YouTube.
RESULTS
400k+ ONLINE VIEWS
NATIONWIDE TV COVERAGE
EXCEEDED BRAND AWARENESS TARGETS
In 2021, we are continuing our work with RSPCA Assured, creating a series of micro documentaries. This open-door approach aims to build trust amongst consumers and help them to understand the value of the scheme and the logo.
LOOK FOR THE LOGO
RSPCA Assured, previously Freedom Food, is the RSPCA’s ethical food label dedicated to farm animal welfare. Their vision is for all farm animals to have a good life and be treated with compassion and respect. The RSPCA Assured label makes it easy to recognise products from animals that have had a better life, so you can feel good about your choice when shopping and eating out.
Client
RSPCA ASSURED
We started working with RSPCA Assured back in 2018 creating a series of TV advertisements and online content aimed at raising awareness for the brand.
The example shown was part nationwide TV Advertisement campaign that ran alongside the Great British Bake Off and our creative treatment reflected that. As well as showing on TVs nationwide it also ran online where it gained over 400k views on YouTube.